BALSAM
TEAM
Amr Abdelfattah (Design Director)
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LOCATION
DMI | Dubai
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TYPE
Health and Beauty Show
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STATUS
Completed, 2018
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CLIENT
Dubai Media Incorporated
PROJECT BRIEF
A medical talk show, based on spreading health awareness in the household, and a healthy lifestyle in the Arab culture in general.
Balsam allows viewers to participate in sharing their experiences and inquiring about their medical issues live or via social networking.
The program also deals with medicinal news, rare medical cases, and modern technological development. A doctor is invited in each episode to answer the viewers’ questions, along with a review of modern medical and health products and provide an overview of healthy recipes.